The emergence of social networking sites such as LinkedIn, Twitter and Facebook have shaken the world of marketing. These new marketing titans have made possible the creation of new fields, careers or jobs social media. What used to be the realms of print ads, television commercials and sponsorships now are ruled by tweets, videos, articles, pictures and basically all that people share within social networking sites.
The time people now spend on websites like Twitter and Facebook is phenomenal. Studies have shown that an American on average would spend 9 minutes a day on Facebook alone. As a Facebook user myself, I could tell how much the power of this site to draw people in it. It presents people with an unmatchable level of interaction, which makes that much more appealing and immersive. This site has the ability to empower its users to not only see content, but also to present content themselves to others. It is a feature that is impossible with any other means of marketing campaign advertisers generally utilize.
Because of the huge demand created by this new need of the people; companies now are scrambling to seek the people’s attention. Business owners are looking for someone who is willing to go deep into social networks and do anything to stir up comments and create a following. They’re looking for people who know how to create online buzz. That is how jobs social media got started.
Freelancers from across the globe has made a living out of jobs social media because ad agencies have planted the seeds inside the offices of small and large companies. Those seeds have continued its growth into becoming a tree.
We are going to take a look at some of the jobs social media offers to those they find qualified…
- Social media strategist/digital strategist – Ad agencies are always on the lookout for this high demand – high paying job. It involves the creation of plans for social media marketing campaigns and measures their success. Orchestrating a large company’s marketing plan is their duty.
- Blogger – Ad agencies take advantage of a bloggers skill of being able to create articles regarding topics related to social media. Having a constant stream of new articles with many links related to social media sites ensures that a website is at the top of search engines such as Google.
- Social media marketing specialist – It’s the equivalent of your typical marketing specialist, only that he concerns himself with the ins and outs of social media as well for he considers it as his main tool for work.
- Online customer service representative – Companies now understand that the speed is a very important factor in pacifying a customer with a complaint. Not only should you provide a solution, but you also have to deliver that as soon as possible. Rather than paying people to take in calls which is so expensive, companies also actually save money on creating jobs like this as well.
Just a few years ago, we thought we could use social networks to find us jobs social media. Now we have learned that we can literally find a job in social media. And with the number of its users increasing, jobs social media is projected to increase too.